Breastfeeding and the Workplace

Breastfeeding and the Workplace Breastfeeding and the WorkplaceCompanies, as well as their employees, benefit from establishing and supporting breastfeeding programs within the workplace.With the average maternity leave averaging six weeks, many breastfeeding moth-ers struggle with their decision to continue breastfeeding their infant upon returning to work. "Despite a few exceptions, most US employers give no support to breastfeeding mothers, contributing to the decision of many new moms to quit nursing once back on the job" (Tyson, 1998). Workplace breastfeeding support can ease a new mother's transition back to work. "There are various forms of practical support employers can offer women to help them continue breastfeeding after they return to work" (Personnel Today, 2003).There are several benefits that the employer can reap by supporting workplace lactation programs. "Workplace lactation programs reduce health care costs and em-ployee absenteeism caused by infant illness because breast-fed infants are healthie r, ac-cording to AAP". "Its research has shown that these babies have fewer allergies, respira-tory infections, ear infections, and serious diseases, such as diabetes".English: Breastfeeding an infant Portuguà ªs: Um re..."Breastfeeding also keeps mothers healthier by reducing the risk of ovarian and breast cancers, say the AAP" (Tyler,1999). Studies show there is less illness among breastfed children and therefore lower health insurance costs. A healthier child in turn means less employee absenteeism. It can also be a boost to employee morale. Diane Cushman, a manager at a property-casualty company in St. Paul, Minnesota, states, "It's a great morale builder, even for people who aren't using it". "It's a low-cost, high impact program". "And it's not difficult to implement" (Tyler, 1999).A lactation program, along with the more common health care, 401k, and pension benefits, can also be a good incentive to attract new employees. Many companies who frequently make the "Top 100" list s provide breastfeeding support programs. "Providing lactation rooms is a good...

How to Build the Back of a Book Cover (with Template)

How to Build the Back of a Book Cover (with Template) The Back of a Book Cover: How to Build One That Actually Works (with Template) Picture an intrepid reader in the bookstore. They’re skimming the shelves when their eye is caught by a brilliantly imagined front cover. They pick the book up. Check. The spine is bold and inviting. Check. Then they flip to the back of the book cover - and it’s a boring solid background with no text.When it comes to book design, your thoughts probably don’t jump straight to a book’s back - it’s not as sexy or attention-grabbing as, say, the front. But it happens to be one of the most important sales tools at your disposal. So let's clear up some misconceptions:Nobody ever sees the back cover of a book online! Amazon.com now allows customers to view the back of paperback books.I don’t need a back cover to create a print book! KDP Print and IngramSpark require you to upload a front cover, spine, and back cover.Then there’s the biggest myth of all: nobody pays attention to the back of a book. Almost everyone reads the blurb before they decide whether to purchase. What’s more, they’ll spend only 10 seconds doing it. In this post, we’ll show you how to make that time count so that a reader ends up deciding in your favor.What makes a good back cover? As you start putting your own back cover together, just remember: experiment to find a balance that works for your book. When you hit a perfect balance between all the elements, you’ll have created a back cover that works.Are you in the middle of designing your own back cover? How have you found the experience? Leave your thoughts in the comments below.